Menstruation is a natural phenomenon but in India it has been clouded with several taboos and myths. Unfortunately, our women still go through many hurdles during their periods adding to their mental stress along with their physical burden.
Several surveys have indicated that awareness on basic health and feminine hygiene is very low, use of alternative sanitary care such as unsterilized cloth, sand, ash, dry leaves make women and girls susceptible to many infections and diseases especially reproductive tract infection.
68% of the rural women cannot afford sanitary napkins, adolescent girls miss 50 days of schooling in a year according to the survey conducted, carried out by global information and measurement company AC Nielsen.
After several researches in the market, we have adopted sanitary napkin making machines model from jayashree industries, founded by Arunachalam Muruganantham, who re-engineered a small sanitary napkin making machine costs in INR lakhs, and in 2006 it won the award for the best innovation for the betterment of society Plus, he also received an Indian presidential award for innovation.
Surakshe Sanitary Napkins are 99.6% biodegradable and affordable.
- Our first installation is in Malleshwaram, Aruna chethana vocational training centre for differently abled young adults.
- So far we have sold several thousand napkins in rural areas, government and private hospitals, corporate companies and in slums.
- This project creates livelihood for the villagers through manufacturing, sales and distribution of these napkins.
Our Vision is to bring back Mahatma Gandhiji’s Dream of creating cottage industries in rural areas across Bharath, creating local Manufacturing to serve the local communities as “Made in India, by Indians to serve Indians”
The salient features of the model we have purchased from Jayashree industries are as follows:
It converts the elaborate process of manufacturing sanitary napkins into a Gandhian model of operation. The tools used in this model are as much "machines" as the charkha, the pestle or the grindstone. In other words, this model harnesses technology for the benefit of the masses.
Operates on simple tasks, which can be mastered within 1 day, and it does not require exceptional skills. So anybody can use the model and achieve success.
Addresses the issue of sanitary napkins being unaffordable and/or unavailable to around 90% of Indian women this scenario is the same around all the under developed countries, and women therefore resort to unhygienic alternatives and occasionally face embarrassing situations in public.
Ted Talk: click here